To cultivate and sustain a love for the traditional game across generations and communities, celebrate the game, while making it accessible to modern audiences, and support clubs in diversifying their offerings, improving their facilities, and thriving as a community hub.
To get bats and balls into more hands and introduce our communities to the power of cricket
Cultivate and sustain a love for the game across generations and communities.
Create opportunities for people from all backgrounds ato take part in competitive cricket.
Provide support to clubs to diversify their offer, develop their facilities and thrive as hub of the community.
Develop a trusted and high-quality provision in schools, engaging young people in cricket at the earliest opportunity.
